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Articles on:Conversion Experiments
Learn how to run and optimize experiments with Personizely

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  • How to create a Fullstack A/B experiment
    Follow the steps below to set up a Fullstack test campaign and control your experiment logic directly from your code using Personizely’s JavaScript API. ⚠️ Note: This test type is designed for advanced users or developers. It does not use the visual builder and must be implemented in your codebase. From your Personizely Dashboard, navigate to the Settings tab and click on Features: This is where you define the features and parameters used in your test variations. Each feature can incluFew readers
  • How to create an A/B experiment
    Follow the steps below to set up an A/B test campaign and experiment with different versions of your website content. From your Personizely Dashboard, navigate to the Campaigns tab and click the Create Campaign button at the top right: Create campaign In the “Create new campaign” window, select A/B Test, name your campaign and define a hypothesis to clarify what yFew readers
  • How to create a URL split experiment
    Follow the steps below to set up a URL Split Test campaign and experiment with different versions of standalone pages or full funnels. From your Personizely Dashboard, navigate to the Campaigns tab and click the Create Campaign button at the top right: Create campaign In the “Create new campaign” window, select URL Split Test, name your campaign, and define a hyFew readers
  • How to create a Theme experiment
    Follow the steps below to set up a Theme Test and experiment with different Shopify themes on your store. From your Personizely Dashboard, navigate to the Campaigns tab and click the Create Campaign button at the top right: Create campaign In the “Create new campaign” window, select Theme Test, name your campaign, and define a hypothesis to clarify what you’re testFew readers
  • How to create a Price experiment
    Follow the steps below to set up a Price Test campaign and experiment with different pricing for your products. ⚠️ Note: This test type uses Shopify Cart Transform Functions and requires your store to support Shopify Functions (Shopify Plus or Development plan). From your Personizely Dashboard, navigate to the Campaigns tab and click the Create Campaign button at the top right: Create campaign (https://storage.crisp.chat/users/helpdesk/website/-/3/0/a/0/30a06a2316be0a00/screenshFew readers

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