Articles on: Frequently Asked Questions

How to add Personizely via GTM?

Personizely works seamlessly with Google Tag Manager, but we highly recommend placing it in the head tag of your pages to ensure an even better performance for your personalisation campaigns.

Go to Google Tag Manager, and add a new Tag. In the Configuration section, select Custom HTML.

Tag configuration

Next, in the Personizely dashboard , go to Settings > Website to copy the Personizely script.

Personizely script

In GTM, paste the copied script in the Custom HTML content box.

Custom HTML

Set the trigger to All Pages to ensure the script loads across your site.

Tag Trigger

Click Save to confirm these settings.

Save tag

Go to the Live version in GTM and publish the latest version to activate the tag on your website.

Live version
That's it! Your Personizely GTM tag is now live on your website!

Updated on: 04/11/2024

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