Articles on: Email & Messenger Integrations

Connect Personizely with Moosend

Follow the steps below to integrate your list building widget with Moosend.

From your Personizely Dashboard, go to the “Settings” tab:


On the next screen, select the "Integrations" tab:


On integrations page, find Moosend and click on the "Connect" button.

Connect Moosend

You will then be prompted to enter your API Key associated with Moosend:

Moosend API Key

To obtain your Private API Key login to your Moosend account.

After logging into your Moosend account click on the gear button in the top-right corner of your screen and select "API Key":

Moosend API

Copy the API Key:

Copy API Key

Once you've obtained your Moosend API Key, enter it into the prompt in Personizely and then press the "Connect" button:

Introduce Moosend API

Note: Now you need to choose which list you'd like new subscribers to join.

In the "Widgets" tab, choose the widget you want to connect to your Moosend list and click on the blue pencil to edit it:

Edit Widget

If there is already a subscription form present, click on the pencil to edit:

Edit Element

Add an automated action:

Add Automation

Select the list where you would like the information/emails to be pushed to Moosend and then press the "Add" button:

Select List

Congratulations, you've now set up your Moosend sync!

Identifying subscribers

In order for Personizely to identify your Moosend subscribers and sync the custom fields assigned to their profile, a connection needs to be established between them and Personizely.

Currently Moosend does not provide an option to automatically send the subscriber ID as a parameter when the subscriber clicks through a link added to your email so you'll have to set this up manually.

In order for Personizely to recognize Moosend subscribers, a query parameter must be added to any outbound links in your outbound emails directed to your website.

You will have to append the following query parameter to the end of the link:

Adding a custom parameter to email links

Adding this to the end of a link will populate the URL with subscriber’s ID when an email is sent.

Now when a subscriber clicks on the link in your email, Personizely will be able to identify the visitor, map him to the subscriber in your Moosend list and sync its data.

Updated on: 03/02/2022

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