Connect Personizely with ActiveCampaign
Follow the steps below to integrate your list building widget with ActiveCampaign.
From your Personizely Dashboard, navigate to Settings > Integrations, where you'll see the list of available integrations. Locate ActiveCampaign and click the Connect button on the right:
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You will then be prompted to enter your API Key associated with ActiveCampaign:
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Log into ActiveCampaign. Click on the arrow beside "Settings" and then choose "Development" in the left menu. You will see your API URL and Key in the "API Access" box:
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Enter the API key into the prompt in Personizely and then press the "Connect" button:
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Note: Now you need to choose which list you'd like new subscribers to join.
In the "Widgets" tab, choose the widget you want to connect to your ActiveCampaign list and click on the pencil to edit it:
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If there is already a subscription form present, click on the pencil to edit:
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Add an automated action:
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Select the list where you would like the information/emails to be pushed to ActiveCampaign and then press the "Add" button:
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Congratulations, you've now set up your ActiveCampaign sync!
In order for Personizely to identify your ActiveCampaign subscribers and sync the custom fields and tags assigned to their profile, a connection needs to be established between them and Personizely.
Currently ActiveCampaign does not provide an option to automatically send the subscriber ID as a parameter when the subscriber clicks through a link added to your email so you'll have to set this up manually.
In order for Personizely to recognize ActiveCampaign subscribers, a query parameter must be added to any outbound links in your outbound emails directed to your website.
You will have to append the following query parameter to the end of the link:
?ac_cid=%CONTACTID%

Adding this to the end of a link will populate the URL with subscriber’s ID when an email is sent. When a new subscriber clicks the link in the confirmation email to confirm their subscription, you can configure ActiveCampaign to send the new subscriber to a custom URL on your website.
For the confirmation URL, add the same ?ac_cid=%CONTACTID% query parameter to the URL.
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The URL will briefly show the Subscriber ID when the subscriber is redirected to the confirmation page.
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Now when a subscriber clicks on the link in your email, Personizely will be able to identify the visitor, map him to the subscriber in your ActiveCampaign list and sync its data.
From your Personizely Dashboard, navigate to Settings > Integrations, where you'll see the list of available integrations. Locate ActiveCampaign and click the Connect button on the right:
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You will then be prompted to enter your API Key associated with ActiveCampaign:
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Log into ActiveCampaign. Click on the arrow beside "Settings" and then choose "Development" in the left menu. You will see your API URL and Key in the "API Access" box:
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Enter the API key into the prompt in Personizely and then press the "Connect" button:
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Note: Now you need to choose which list you'd like new subscribers to join.
In the "Widgets" tab, choose the widget you want to connect to your ActiveCampaign list and click on the pencil to edit it:

If there is already a subscription form present, click on the pencil to edit:

Add an automated action:
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Select the list where you would like the information/emails to be pushed to ActiveCampaign and then press the "Add" button:

Congratulations, you've now set up your ActiveCampaign sync!
Identifying subscribers
In order for Personizely to identify your ActiveCampaign subscribers and sync the custom fields and tags assigned to their profile, a connection needs to be established between them and Personizely.
Currently ActiveCampaign does not provide an option to automatically send the subscriber ID as a parameter when the subscriber clicks through a link added to your email so you'll have to set this up manually.
In order for Personizely to recognize ActiveCampaign subscribers, a query parameter must be added to any outbound links in your outbound emails directed to your website.
You will have to append the following query parameter to the end of the link:
?ac_cid=%CONTACTID%

Adding this to the end of a link will populate the URL with subscriber’s ID when an email is sent. When a new subscriber clicks the link in the confirmation email to confirm their subscription, you can configure ActiveCampaign to send the new subscriber to a custom URL on your website.
For the confirmation URL, add the same ?ac_cid=%CONTACTID% query parameter to the URL.

The URL will briefly show the Subscriber ID when the subscriber is redirected to the confirmation page.

Now when a subscriber clicks on the link in your email, Personizely will be able to identify the visitor, map him to the subscriber in your ActiveCampaign list and sync its data.
Updated on: 10/02/2025
Thank you!