Connect Personizely with Moosend
Follow the steps below to integrate your list building widget with Moosend.
From your Personizely Dashboard, navigate to Settings > Integrations, where you'll see the list of available integrations. Locate Moosend and click the Connect button on the right:
You will then be prompted to enter your API Key associated with Moosend:
To obtain your Private API Key login to your Moosend account.
After logging into your Moosend account click on the "More" , select Settings, and then click on "API Key":
Copy the API Key:
Once you've obtained your Moosend API Key, enter it into the prompt in Personizely and then press the "Connect" button:
Note: Now you need to choose which list you'd like new subscribers to join.
In the "Widgets" tab, choose the widget you want to connect to your Moosend list and click on the blue pencil to edit it:
If there is already a subscription form present, click on the pencil to edit:
Add an automated action:
Select the list where you would like the information/emails to be pushed to Moosend and then press the "Add" button:
Congratulations, you've now set up your Moosend sync!
In order for Personizely to identify your Moosend subscribers and sync the custom fields assigned to their profile, a connection needs to be established between them and Personizely.
Currently Moosend does not provide an option to automatically send the subscriber ID as a parameter when the subscriber clicks through a link added to your email so you'll have to set this up manually.
In order for Personizely to recognize Moosend subscribers, a query parameter must be added to any outbound links in your outbound emails directed to your website.
You will have to append the following query parameter to the end of the link:
?moo_sid=#recipient:key#
Adding this to the end of a link will populate the URL with subscriber’s ID when an email is sent.
Now when a subscriber clicks on the link in your email, Personizely will be able to identify the visitor, map him to the subscriber in your Moosend list and sync its data.
From your Personizely Dashboard, navigate to Settings > Integrations, where you'll see the list of available integrations. Locate Moosend and click the Connect button on the right:
You will then be prompted to enter your API Key associated with Moosend:
To obtain your Private API Key login to your Moosend account.
After logging into your Moosend account click on the "More" , select Settings, and then click on "API Key":
Copy the API Key:
Once you've obtained your Moosend API Key, enter it into the prompt in Personizely and then press the "Connect" button:
Note: Now you need to choose which list you'd like new subscribers to join.
In the "Widgets" tab, choose the widget you want to connect to your Moosend list and click on the blue pencil to edit it:
If there is already a subscription form present, click on the pencil to edit:
Add an automated action:
Select the list where you would like the information/emails to be pushed to Moosend and then press the "Add" button:
Congratulations, you've now set up your Moosend sync!
Identifying subscribers
In order for Personizely to identify your Moosend subscribers and sync the custom fields assigned to their profile, a connection needs to be established between them and Personizely.
Currently Moosend does not provide an option to automatically send the subscriber ID as a parameter when the subscriber clicks through a link added to your email so you'll have to set this up manually.
In order for Personizely to recognize Moosend subscribers, a query parameter must be added to any outbound links in your outbound emails directed to your website.
You will have to append the following query parameter to the end of the link:
?moo_sid=#recipient:key#
Adding this to the end of a link will populate the URL with subscriber’s ID when an email is sent.
Now when a subscriber clicks on the link in your email, Personizely will be able to identify the visitor, map him to the subscriber in your Moosend list and sync its data.
Updated on: 10/02/2025
Thank you!